Wienerberger Belgium honored with UFEMAT Award

With its Packaging Award, UFEMAT draws attention to sustainable packaging solutions. This year’s winner was announced during UFEMAT’s 61st General Assembly in Montreux, Switzerland.  The first prize went to Wienerberger for a circular shrink wrap developed at the company’s production site in Belgium.
At Wienerberger, sustainability is firmly embedded in the corporate strategy.
Heimo Scheuch, CEO: “In the building materials and infrastructure industry we are well-positioned to respond to the global challenges confronting us, including the scarcity of resources and the resultant need to promote a circular economy, by providing smart solutions to improve people’s quality of life and create sustainable value.”
In 2018, Wienerberger cooperated with a number of partners in the development of a new circular granulate made from recycled plastic material. In January and February 2019, the first circular shrink wrap hood was produced and applied.  The winning circular shrink wrap is unique in the construction industry: It contains 50 % recycled plastic material and therefore represents a significant contribution to sustainability in the field of building material packaging.
To develop the shrink wrap, all contributors to the project pooled their know-how and research resources. The first steps were taken within the framework of the “Clean Site Circular” project, which initially focused primarily on the collection of plastic packaging material from construction sites. For the circular shrink wrap, the partners developed a special “booster” that was mixed with the recycled plastic material. Wienerberger Belgium defined the specifications and carried out tests in Beerse to evaluate any possible impact of the packaging on facing bricks and its performance during transport.
UFEMAT applies strict evaluation criteria for the Packaging Award, with four aspects subjected to particular scrutiny: design, circularity, waste avoidance and innovation. The jury verifies, for instance, if the packaging material is easy to recycle and if every effort has been made to eliminate unnecessary packaging material from the production chain.
 
Wienerberger AG
www.wienerberger.com

x

Related articles:

Issue 02/2022

First CO2-neutral brick production line

Within the framework of its Sustainability Program, Wienerberger is pursuing ambitious targets, the company informs. The start-up of a new, CO2-neutral production line for brick slips with an electric...

more
Issue 12/2013

Anyone can wrap it up – we pack it properly

What makes Beumer different from other suppliers of packaging solutions? That makes me think of the phrase “Anyone can wrap it up – we pack it properly”. Naturally, our focus is on selling...

more
Issue 12/2013 Pritzker architecture prize-winner Wang Shu stresses the sustainability of clay brick

Wienerberger Brick Award jury shortlists 50 projects

To this year’s Brick Award competition, a total of 300 projects were submitted from all over the world. The prestigious architecture prize is awarded to outstanding architectural solutions using...

more
Issue 09/2013

Wienerberger now offering new graduate school programme for sustainable building

The Wienerberger Sustainable Building Academy is an international education programme that Wienerberger AG established in cooperation with Leibniz Universität Hannover, Graz University of Technology,...

more
Issue 9/2011

Stretch, do not shrink – the upcoming practice in the brick and tile industry

Zi: Mr Matzen, you worked for a well-known Danish manufacturer of packaging machines for quite some time. Now that you are with the Beumer Group, what are your new objectives? C.?M.: I was looking...

more