Introducing: Direxa Engineering – a young enterprise steps forward
Direxa aims to become a worldwide organization through creations of additional subsidiaries and key partnerships with local entities. Already, the company has branch offices and/or production facilities in Melbourne, Australia (sales, customer support, project management) and Sao Paulo, Brazil (sales, customer support) and is planning to establish an Asian subsidiary by the end of the year. Direxa presently has 15 employees in the USA, four in Australia and two in Brazil. Direxa is at work in four different countries right now and quoting projects in more than a dozen others. Still in its first year, the company has supplied a number of kilns and dryers to the brick and tile industry, and present activities are concentrated in Australia (80%), followed by Brazil (9%), Africa (9%) and the USA (2%).
City (São Paulo State, Brazil). The Direxa team is composed of highly experienced engineers who have built more than 30 plants in the USA over the last 20 years and had extensive international exposure throughout their careers, so the following long-term breakdown is planned:
–5% services/customer support)
The company is particularly proud of its proprietary fuel-efficient tunnel kilns and solid-fuel firing systems (petroleum coke, coal, sawdust). A main focus at present is on the development of high-performance tunnel kilns and dryers that can be sourced locally in developing markets.
Direxa believes that the next 10 years will see a lot of R&D being done on the limitation of CO2 emissions in the developed world. For the developing world, the main focus will be on upgrades for manufacturing plants, so that fuel efficiency improves significantly. Direxa itself is concentrating on the development of fuel-efficient solutions for fuels other than natural gas. Many developing markets do not have access to natural gas, and effective alternatives have to be developed, mostly with solid fuels.
Direxa can work practically anywhere with anyone, be they customer or supplier. A worldwide network of past and present customers, colleagues and suppliers gives the company almost unlimited access to technical solutions and problem-solving people whose cross-pollinating approach can turn a concept into a profitable reality.