Always a step ahead with innovation management: From concept to marketable product

In order to achieve sustained success, companies must be able to quickly turn new ideas into marketable products. This is essential for survival, particularly in the light of increasing globalization. The latter leads to stronger competition, and the pressure on companies to innovate increases. The Beumer Group has therefore firmly integrated an innovation management process for the systematic planning, control and monitoring of innovations in its company strategy.

Introduction

Although a good idea is an important prerequisite for successful innovation, it needs considerably more. This idea must be technically implemented and made ready for the market. With its innovation management system, the Beumer Group tracks the development of customer-oriented solutions from concept to implementation in the form of successful products and services. Beumer’s strategy has three components: ideas management, the coordination of research and development activities, and strategic product management.